Did you know that your email signature is the easiest, cheapest marketing tool in your toolbox? Think of your email signature as your digital business card. You “hand it out” every time you contact someone. No printing costs. No awkwardness. (“Can I, uh… um, give you my card?”) Send an email and BAM. Digital business…

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Have you ever noticed how when you share a story with someone, it becomes their story too? There is something validating when we can say, “Oh yeah, that happened to…” me, my friend, my brother, my dog, whomever… It’s a concrete way of showing that we can relate to what the other person is saying.…

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As I mentioned in Monday’s post (“Anyone who says, ‘Looks don’t matter,’ is a liar”), my mom and I went to a spa last weekend. During my massage, the massage therapist and I were chatting a little bit. I think I said something like, “I bet after all this work, you’ll need to hire someone…

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